Cecilia Xu
Portfolite
Portfolite is all about pushing creativity to new heights, creating modern and engaging digital experiences.
Partnership
CloudCore SaaS
Partnership
CloudCore SaaS
Partnership
CloudCore SaaS
Role
visual identity
Role
visual identity
Role
visual identity
Timeline
8 weeks
Timeline
8 weeks
Timeline
8 weeks



Goal
To design seamless and immersive user experiences that enhance functionality while maintaining a bold, sophisticated aesthetic.



Portfolite
Translating partner acquisition models into insurance journeys
CloudCore SaaS
Key Contributions
Presented NobleOak’s digital insurance capabilities to prospective partners
Mapped end-to-end acquisition and purchase journeys
Identified friction points within embedded purchase pathways
Assessed UX uplift opportunities across quote and application flows
Outcome
Established a scalable experience blueprint that could flex across multiple partner ecosystems without reinventing journeys each time.



Phase 2 White label product design
Adapting insurance products to partner environments
Each partner required a tailored experience that aligned with their brand, customer expectations and acquisition funnel.
Design scope
White-label landing pages
Embedded quote tools
Application journeys
Cross-sell entry points
My work
Designed customised UX flows aligned to partner business models
Adapted NobleOak products into partner native experiences
Balanced marketing storytelling with insurance education
Created modular design patterns for reuse across partnerships

Cecilia Xu
Portfolite
Portfolite is all about pushing creativity to new heights, creating modern and engaging digital experiences.
Partnership
CloudCore SaaS
Partnership
CloudCore SaaS
Partnership
CloudCore SaaS
Role
visual identity
Role
visual identity
Role
visual identity
Timeline
8 weeks
Timeline
8 weeks
Timeline
8 weeks



Goal
To design seamless and immersive user experiences that enhance functionality while maintaining a bold, sophisticated aesthetic.



Portfolite
Translating partner acquisition models into insurance journeys
CloudCore SaaS
Key Contributions
Presented NobleOak’s digital insurance capabilities to prospective partners
Mapped end-to-end acquisition and purchase journeys
Identified friction points within embedded purchase pathways
Assessed UX uplift opportunities across quote and application flows
Outcome
Established a scalable experience blueprint that could flex across multiple partner ecosystems without reinventing journeys each time.



Phase 2 White label product design
Adapting insurance products to partner environments
Each partner required a tailored experience that aligned with their brand, customer expectations and acquisition funnel.
Design scope
White-label landing pages
Embedded quote tools
Application journeys
Cross-sell entry points
My work
Designed customised UX flows aligned to partner business models
Adapted NobleOak products into partner native experiences
Balanced marketing storytelling with insurance education
Created modular design patterns for reuse across partnerships

Cecilia Xu
Portfolite
Portfolite is all about pushing creativity to new heights, creating modern and engaging digital experiences.
Partnership
CloudCore SaaS
Partnership
CloudCore SaaS
Partnership
CloudCore SaaS
Role
visual identity
Role
visual identity
Role
visual identity
Timeline
8 weeks
Timeline
8 weeks
Timeline
8 weeks



Goal
To design seamless and immersive user experiences that enhance functionality while maintaining a bold, sophisticated aesthetic.



Portfolite
Translating partner acquisition models into insurance journeys
CloudCore SaaS
Key Contributions
Presented NobleOak’s digital insurance capabilities to prospective partners
Mapped end-to-end acquisition and purchase journeys
Identified friction points within embedded purchase pathways
Assessed UX uplift opportunities across quote and application flows
Outcome
Established a scalable experience blueprint that could flex across multiple partner ecosystems without reinventing journeys each time.



Phase 2 White label product design
Adapting insurance products to partner environments
Each partner required a tailored experience that aligned with their brand, customer expectations and acquisition funnel.
Design scope
White-label landing pages
Embedded quote tools
Application journeys
Cross-sell entry points
My work
Designed customised UX flows aligned to partner business models
Adapted NobleOak products into partner native experiences
Balanced marketing storytelling with insurance education
Created modular design patterns for reuse across partnerships
