Cecilia Xu

Fade

Fade is the bridge between ambition and execution, shaping the future of design with innovation and precision.

Partnership

QuantumAI Labs

Partnership

QuantumAI Labs

Partnership

QuantumAI Labs

Role

futuristic branding

Role

futuristic branding

Role

futuristic branding

Timeline

5 weeks

Timeline

5 weeks

Timeline

5 weeks

Goal

To innovate, adapt, and craft cutting-edge digital experiences that stand the test of time. Every creation is designed to inspire and engage.

Fade

Translating partner acquisition models into insurance journeys

QuantumAI Labs

Key Contributions

  • Presented NobleOak’s digital insurance capabilities to prospective partners

  • Mapped end-to-end acquisition and purchase journeys

  • Identified friction points within embedded purchase pathways

  • Assessed UX uplift opportunities across quote and application flows

Outcome

Established a scalable experience blueprint that could flex across multiple partner ecosystems without reinventing journeys each time.

Phase 2 White label product design

Adapting insurance products to partner environments

Each partner required a tailored experience that aligned with their brand, customer expectations and acquisition funnel.

Design scope

  • White-label landing pages

  • Embedded quote tools

  • Application journeys

  • Cross-sell entry points

My work

  • Designed customised UX flows aligned to partner business models

  • Adapted NobleOak products into partner native experiences

  • Balanced marketing storytelling with insurance education

  • Created modular design patterns for reuse across partnerships

© 2025 Portal

All Rights Reserved

Cecilia Xu

Fade

Fade is the bridge between ambition and execution, shaping the future of design with innovation and precision.

Partnership

QuantumAI Labs

Partnership

QuantumAI Labs

Partnership

QuantumAI Labs

Role

futuristic branding

Role

futuristic branding

Role

futuristic branding

Timeline

5 weeks

Timeline

5 weeks

Timeline

5 weeks

Goal

To innovate, adapt, and craft cutting-edge digital experiences that stand the test of time. Every creation is designed to inspire and engage.

Fade

Translating partner acquisition models into insurance journeys

QuantumAI Labs

Key Contributions

  • Presented NobleOak’s digital insurance capabilities to prospective partners

  • Mapped end-to-end acquisition and purchase journeys

  • Identified friction points within embedded purchase pathways

  • Assessed UX uplift opportunities across quote and application flows

Outcome

Established a scalable experience blueprint that could flex across multiple partner ecosystems without reinventing journeys each time.

Phase 2 White label product design

Adapting insurance products to partner environments

Each partner required a tailored experience that aligned with their brand, customer expectations and acquisition funnel.

Design scope

  • White-label landing pages

  • Embedded quote tools

  • Application journeys

  • Cross-sell entry points

My work

  • Designed customised UX flows aligned to partner business models

  • Adapted NobleOak products into partner native experiences

  • Balanced marketing storytelling with insurance education

  • Created modular design patterns for reuse across partnerships

© 2025 Portal

All Rights Reserved

Cecilia Xu

Fade

Fade is the bridge between ambition and execution, shaping the future of design with innovation and precision.

Partnership

QuantumAI Labs

Partnership

QuantumAI Labs

Partnership

QuantumAI Labs

Role

futuristic branding

Role

futuristic branding

Role

futuristic branding

Timeline

5 weeks

Timeline

5 weeks

Timeline

5 weeks

Goal

To innovate, adapt, and craft cutting-edge digital experiences that stand the test of time. Every creation is designed to inspire and engage.

Fade

Translating partner acquisition models into insurance journeys

QuantumAI Labs

Key Contributions

  • Presented NobleOak’s digital insurance capabilities to prospective partners

  • Mapped end-to-end acquisition and purchase journeys

  • Identified friction points within embedded purchase pathways

  • Assessed UX uplift opportunities across quote and application flows

Outcome

Established a scalable experience blueprint that could flex across multiple partner ecosystems without reinventing journeys each time.

Phase 2 White label product design

Adapting insurance products to partner environments

Each partner required a tailored experience that aligned with their brand, customer expectations and acquisition funnel.

Design scope

  • White-label landing pages

  • Embedded quote tools

  • Application journeys

  • Cross-sell entry points

My work

  • Designed customised UX flows aligned to partner business models

  • Adapted NobleOak products into partner native experiences

  • Balanced marketing storytelling with insurance education

  • Created modular design patterns for reuse across partnerships

© 2025 Portal

All Rights Reserved